Illustration and poster design for a concert by Fabrizio Walker y La Maña, and Maf É Tulà + Banda, Costa Rican musicians of the new Latin American song genre.
The poster is to promote an event at Bar Restaurante Mundoloco, located in San Pedro Costa Rica, in May 2022. It was posted on social media, especially Instagram and Facebook, which are the networks most used by the target audience.
Screenshot of the process in Adobe Illustrator
As for the concept, La Maña proposes the sentence " Now I have the key", which is the central idea of the show they are presenting. On the other side, Maf É Tulà seeks to delve into the concepts of "macuá" and "poción" in their artistic production.
Ilustración realizada en Adobe Illustrator.
The concept design is an illustration made in Adobe Illustrator, which represents a landscape and a main element, a potion with a key inside, referring to the union of both bands. The color violet was chosen due to it´s magical tradition, in popular culture the robes of witches and wizards are usually represented with this color. Also, yellows and browns are used to use a complementary color palette and to reference the earth.
Two versions were created, one for posts and the other for stories, both for Instagram and Facebook.
